I'M GIO K. MAglo photo Growth Strategist

A growth strategist, passionate about driving sustainable and impactful results: I focus on scalable solutions that balance innovation with long-term value for businesses and their communities.

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About Me

I partner with clients worldwide to drive meaningful, sustainable growth by empowering teams and optimizing processes. On average, I manage a combined yearly ad spend of 1.2 billion XOF in 2024, delivering impactful strategies.

50+

Completed Projects

7+

Years of Experience

My skills & services

Growth Strategy
[01]

Overview

Comprehensive audits to identify growth opportunities. Data-driven strategy creation aligned with business objectives. Goal setting using frameworks like OKRs (Objectives and Key Results).

Acquisition
Retention
Product
Digital Marketing
[02]

Overview

Performance Marketing: Managing paid advertising campaigns on platforms like Google Ads, Meta, TikTok, and LinkedIn.
Content Marketing: Creating and promoting high-quality, SEO-optimized content.
Email Marketing: Personalized campaigns to nurture leads and increase retention.
Social Media Management: Strategy and execution for engagement and brand building.

Perf-Marketing
Product
Growth
Product-Led Growth
[03]

Overview

Enhancing user onboarding and retention processes, implementing in-app growth features such as upsells and gamification, and conducting A/B testing for product enhancements that drive adoption.

Product
Data
Growth
Data Analytics
[04]

Overview

Building and maintaining dashboards to track KPIs. Conversion Rate Optimization (CRO) through deep funnel analysis.
Using customer feedback to identify pain points and opportunities

Funnel
Data
Growth
Customer Acquisition
[05]

Overview

Developing omnichannel acquisition strategies.
Campaign execution across paid, organic, and referral channels.
Partnering with influencers for targeted audience engagement.

Perf-Marketing
data
Growth
Retention & CLM
[06]

Overview

Designing loyalty programs and retention campaigns.
Lifecycle email sequences, sms, and push notifications to re-engage users.Improving customer experience (CX) with personalized interactions.

CRM
Funnel
Growth
Training
[07]

Overview

Workshops on growth marketing tools and techniques. Ongoing support to internal teams for skill development.

Growth
Marketing
Product

What they think

"Working with John was effortless. His quick responses and deep comprehension of our objectives made the experience delightful. He's truly a valuable ally in our digital endeavors."

Shahin Alam
CEO, SamirTS

"Working with John was effortless. His quick responses and deep comprehension of our objectives made the experience delightful. He's truly a valuable ally in our digital endeavors."

Shahin Alam
CEO, SamirTS

"Working with John was effortless. His quick responses and deep comprehension of our objectives made the experience delightful. He's truly a valuable ally in our digital endeavors."

Shahin Alam
CEO, SamirTS

"Working with John was effortless. His quick responses and deep comprehension of our objectives made the experience delightful. He's truly a valuable ally in our digital endeavors."

Shahin Alam
CEO, SamirTS

"Working with John was effortless. His quick responses and deep comprehension of our objectives made the experience delightful. He's truly a valuable ally in our digital endeavors."

Shahin Alam
CEO, SamirTS

"Working with John was effortless. His quick responses and deep comprehension of our objectives made the experience delightful. He's truly a valuable ally in our digital endeavors."

Shahin Alam
CEO, SamirTS